Most SEO tools give you a “visibility score” that they invented themselves. It’s often just a random number based on their own limited data.
I didn’t want to do that. I wanted to give you the industry standard. That’s why TrueRanker integrates directly with the Sistrix API. When you look at the Visibility Index in your dashboard, you are looking at the exact same data used by the biggest agencies in the world.
Here is how to set it up and interpret it.
1. Activation & Country Selection #
The Visibility Index is not calculated automatically for every project until you activate it (don’t worry, it’s included in your plan).
- Create your project or enter an existing one.
- In the left-hand menu, click on “Visibility Index”.
- You will see a country selector. Choose the Country where you want to measure your visibility.
Once you select the country, the system connects to Sistrix and calculates your historical visibility.
2. Reading the Graph #
You will see:
- Mobile Visibility: Crucial for understanding if you have mobile-specific penalties.
If you see a sudden drop in this graph, it usually correlates with a Google Core Update. It’s the best way to diagnose if your site has been hit by an algorithm change, regardless of individual keyword rankings.
Sistrix has recently removed the visibility index on Desktop.
3. The Quick View (Rank Tracker Header) #
You don’t need to enter the specific “Visibility Index” menu every day. We’ve added a shortcut for your daily workflow.
Go to the main Rank Tracker tab (where your keywords are). Look at the header (top middle section), right next to your project stats. You will see your current Visibility Index score there.
4. Update Frequency #
Unlike keyword rankings which are updated daily, the Visibility Index is updated weekly.
This is intentional. Visibility is a macroscopic metric designed to show long-term trends and domain authority, not daily fluctuations. Check it once a week to ensure your SEO strategy is moving in the right direction.
