Three partners obsessed with measuring the truth in Google.

No CEOs. No external investors. No corporate bureaucracy. Just efficient code, fast decisions, and direct support from the people who built the tool.

The Strategist. Rafa brings order to chaos and decides where the ship is heading. His mission is to ensure we don’t just build “cool things,” but tools that agencies actually need. With extensive international experience in Product Management and Startups (Japan/APAC), he leads marketing and strategy, acting as the designated tie-breaker for tough decisions.

Sergio ensures everything runs smoothly. He is responsible for server maintenance, security, and uptime. On the development side, he manages the core backend architecture and handles the heaviest data logic to guarantee performance.

Specialized in the user experience, leads the Frontend development (JS) and manages the public website. He also works extensively on the backend, bridging the gap between server logic and the final user interface.

Why trusting a "Small Team" is your biggest advantage.

Radical Independence We operate with complete freedom, prioritizing product quality over external pressures. Because we do not rely on outside investors or a board of directors disconnected from technical reality, our decisions are driven solely by what is best for the software and the final user. This autonomy guarantees there are no conflicts of interest: our only commitment is to build a robust, durable, and efficient tool.

Direct Founder Support We strip away the layers of middle management that typically dilute communication in traditional agencies. You will never deal with account managers or salespeople who are unfamiliar with the code; your direct line is with the three founding partners who are actually building the product. This ensures a deep understanding of your needs from day one, immediate responses, and absolute personal accountability for every line of code delivered.

Agile Development & Laser Focus Our methodology shuns corporate bureaucracy to focus entirely on speed and precision. By working as a compact, horizontal team, we can iterate and deploy improvements with an agility that large structures simply cannot match. We don’t waste time on performative meetings or decorative processes; every hour of work is dedicated to solving real problems, ensuring development moves forward at a steady and predictable pace

Honest software, built by real people.

Try the tool we use ourselves every single day.